{"id":3912,"date":"2023-06-01T09:34:05","date_gmt":"2023-06-01T07:34:05","guid":{"rendered":"https:\/\/bcbnews.barcelonaturisme.com\/?p=3912"},"modified":"2023-06-06T15:26:00","modified_gmt":"2023-06-06T13:26:00","slug":"imex-frankfurt-2023","status":"publish","type":"post","link":"https:\/\/bcbnews.barcelonaturisme.com\/?p=3912","title":{"rendered":"IMEX Frankfurt 2023"},"content":{"rendered":"\n

L’estand del BCB m\u00e9s sostenible que mai<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Cinquena vegada que assistim amb estand propi a l\u2019IMEX Frankfurt<\/strong>, aquesta vegada per estar presents a l\u2019edici\u00f3 n\u00famero 21 de la fira.<\/p>\n\n\n\n

M\u00e9s de 3.000 meeting planners i m\u00e9s de 2.500 suppliers s\u2019han donat cita aquest any a Frankfurt. El BCB ha comptat amb dues agendes i un total de 80 cites preestablertes. A m\u00e9s, s\u2019han at\u00e8s m\u00e9s de 15 de Buyers que tamb\u00e9 s\u2019han apropat al nostre estand.<\/p>\n\n\n\n

\u00c9s un plaer poder compartir que, enguany, ens hi han acompanyat 12 empreses membre<\/strong>: Fira Barcelona, CCIB-Centre de Convencions Internacional de Barcelona, Kuonitumlare, 4foreverything, Le M\u00e9ridien Barcelona, SB Hotels, Selenta Group, Grand Hotel Central, Renaissance Barcelona Fira, Meli\u00e1 Hotels International, Paxton Barcelona, La Daurada Group.<\/p>\n\n\n\n

Per altra banda, comentar que l\u2019estand ha estat dissenyat i constru\u00eft per l\u2019empresa membre 4foreverything amb criteris sostenibles<\/strong>:<\/p>\n\n\n\n

\u2022 \u00das de fusta de boscos sostenibles segell PEFC.
\u2022 Utilitzaci\u00f3 de materials 100% reutilitzables.
\u2022 Substituci\u00f3 de cartellera per pantalles per reduir l\u2019\u00fas de materials.
\u2022 Impressi\u00f3 sobre materials lliures de PVC amb tintes l\u00e0tex zero nocives.
\u2022 Pantalles d’il\u00b7luminaci\u00f3 LED de baix consum.
L\u2019estand ha rebut la certificaci\u00f3 d\u2019Eventsost,<\/strong> despr\u00e9s de comprovar, mitjan\u00e7ant una auditoria, que totes les intervencions sostenibles estaven ben implantades, i s\u2019ha calculat i compensat la petjada de carboni <\/strong>de la producci\u00f3 de l’estand i dels viatges del personal del BCB i dels membres participants, per primera vegada.<\/p>\n\n\n\n

A m\u00e9s, amb la voluntat de conscienciar cada cop m\u00e9s el sector s\u2019ha creat una calculadora de la petjada de carboni amb la qu\u00e8 hem mesurat la petjada dels Buyers <\/strong>que tenien cita al nostre estand. Posteriorment, se\u2019ls hi ha enviat una guia, creada tamb\u00e9 per a l\u2019ocasi\u00f3, amb recomanacions per reduir l\u2019impacte del seu viatge i animar-los a que compensin la seva petjada.<\/p>\n\n\n\n

Finalment, volem agrair especialment els nostres sponsors Codorniu i Fam\u00edlia Torres<\/strong>, que ens han ofert cava i vi respectivament, per la zona de bar de l\u2019estand.<\/p>\n\n\n\n

Per a m\u00e9s informaci\u00f3<\/strong>: bcb@barcelonaturisme.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

L’estand del BCB m\u00e9s sostenible que mai<\/p>\n","protected":false},"author":3,"featured_media":3915,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"capcalera":[13],"class_list":["post-3912","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accions-promocionals","capcalera-article-principal"],"acf":[],"yoast_head":"\nIMEX Frankfurt 2023 - Barcelona Convention Bureau<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bcbnews.barcelonaturisme.com\/?p=3912\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IMEX Frankfurt 2023 - Barcelona Convention Bureau\" \/>\n<meta property=\"og:description\" content=\"L'estand del BCB m\u00e9s sostenible que mai\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bcbnews.barcelonaturisme.com\/?p=3912\" \/>\n<meta property=\"og:site_name\" content=\"Barcelona Convention Bureau\" \/>\n<meta property=\"article:published_time\" content=\"2023-06-01T07:34:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-06T13:26:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/bcbnews.barcelonaturisme.com\/wp-content\/uploads\/2023\/06\/imex2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"mcolomer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"mcolomer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/bcbnews.barcelonaturisme.com\/?p=3912#article\",\"isPartOf\":{\"@id\":\"https:\/\/bcbnews.barcelonaturisme.com\/?p=3912\"},\"author\":{\"name\":\"mcolomer\",\"@id\":\"https:\/\/bcbnews.barcelonaturisme.com\/#\/schema\/person\/3fc6b66859de7d1dd2e84afaba046551\"},\"headline\":\"IMEX Frankfurt 2023\",\"datePublished\":\"2023-06-01T07:34:05+00:00\",\"dateModified\":\"2023-06-06T13:26:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/bcbnews.barcelonaturisme.com\/?p=3912\"},\"wordCount\":355,\"publisher\":{\"@id\":\"https:\/\/bcbnews.barcelonaturisme.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/bcbnews.barcelonaturisme.com\/?p=3912#primaryimage\"},\"thumbnailUrl\":\"https:\/\/bcbnews.barcelonaturisme.com\/wp-content\/uploads\/2023\/06\/imex2.jpg\",\"articleSection\":[\"Accions Promocionals\"],\"inLanguage\":\"ca\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/bcbnews.barcelonaturisme.com\/?p=3912\",\"url\":\"https:\/\/bcbnews.barcelonaturisme.com\/?p=3912\",\"name\":\"IMEX Frankfurt 2023 - 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