{"id":4452,"date":"2023-09-29T11:36:17","date_gmt":"2023-09-29T09:36:17","guid":{"rendered":"https:\/\/bcbnews.barcelonaturisme.com\/?p=4452"},"modified":"2023-10-02T09:39:25","modified_gmt":"2023-10-02T07:39:25","slug":"connexio-barcelona-franca-2","status":"publish","type":"post","link":"https:\/\/bcbnews.barcelonaturisme.com\/?p=4452","title":{"rendered":"Connexi\u00f3 Barcelona \u2013 Fran\u00e7a"},"content":{"rendered":"\n

Accions al mercat franc\u00e8s<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Meet & Com Barcelona<\/strong><\/p>\n\n\n\n

2-4 juliol, El Vendrell<\/p>\n\n\n\n

Del 2 al 4 de juliol, el Barcelona Convention Bureau va participar al taller anual, Catalunya Business Meetings<\/strong>, organitzat per l’ag\u00e8ncia francesa Meet & Com en col\u00b7laboraci\u00f3 amb el Catalunya Convention Bureau.<\/p>\n\n\n\n

En aquesta darrera edici\u00f3, l’esdeveniment es va dur a terme a l’Hotel Le M\u00e9ridien Ra a Tarragona, reunint aproximadament 30 compradors i uns 30 prove\u00efdors.Aquest esdeveniment ha evolucionat des de l’any passat i ha proporcionat m\u00e9s oportunitats als prove\u00efdors per establir interaccions amb els clients provinents de Fran\u00e7a.<\/p>\n\n\n\n

Van afegir una activitat ice breaker <\/em>a l’inici de la jornada de cites B2B. Vam poder acompanyar els clients en la seva visita de la regi\u00f3 i amb un suplement, vam aconseguir participar al sopar de benvinguda amb els compradors francesos (a difer\u00e8ncia del 2022).<\/p>\n\n\n\n

L’organitzaci\u00f3 del Catalunya Business Meetings per part de Meet & Com a Barcelona i Catalunya representa una oportunitat excel\u00b7lent per a la destinaci\u00f3. Aquests esdeveniments semblen comptar amb una notable capacitat de convocat\u00f2ria i molts professionals del mercat MICE s\u00f3n fidels al format curt i divers (centrat en destinacions) que ofereixen.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Acci\u00f3 comercial a Par\u00eds<\/strong>
L\u201911 de juliol passat, el Barcelona Convention Bureau va organitzar una jornada de networking amb el mercat MICE franc\u00e8s, a Par\u00eds.<\/strong>
Volem agrair als membres que ens van acompanyar per la seva participaci\u00f3 i col\u00b7laboraci\u00f3: l’Hotel Miramar Barcelona, l’Hotel Hyatt Regency Barcelona Tower, l’Hotel Sofia Barcelona i l’Hotel NH Collection Calder\u00f3n.
La nostra premissa va consistir a proposar un esdeveniment atractiu. Es va aconseguir mitjan\u00e7ant la creaci\u00f3 de tres “espais” que van oferir l’oportunitat d’establir connexions properes entre compradors i prove\u00efdors.
Van participar les seg\u00fcents ag\u00e8ncies: Agence 008, Maman L\u2019Agence, Eugene & Co., Live! By GL Events, Media Leader, Belfire, Carole Event & Conseil, Peplum, Signature Events, Vatea, +2Com, CelaProd, Destination Plus, CWT Meeting & Events, Egg Events, Magic Garden Agency, Compagnie Meeting, Centrale Voyages, Meeting Contact, MyEventAgency, Prod Effect, Expert NYICE, Track Events, VMIS, Fancy Voyages, Spotlag, Oreca Events\/Facets, Agence Lully, Team For Events i Viavera.
Vam seleccionar 3 seus que van manifestar de manera diferenciada all\u00f2 que Barcelona t\u00e9 per oferir com a destinaci\u00f3 per a reunions i incentius.
A les 8:00, vam donar la benvinguda a 6 importants ag\u00e8ncies MICE en un esmorzar elegant al Caf\u00e8 Lap\u00e9rouse, enclavat al Mus\u00e9e de la Marine a la Place de la Concorde.
Per dinar, vam convidar a 9 planificadors d’esdeveniments d’ag\u00e8ncies parisenques prestigioses a gaudir del nou restaurant del xef guardonat amb estrella Michelin, Thierry Marx, anomenat Onor. Aquest restaurant \u00e9s reconegut no nom\u00e9s per la seva excel\u00b7l\u00e8ncia culin\u00e0ria, sin\u00f3 tamb\u00e9 pel comprom\u00eds amb la sostenibilitat. Ha estat distingit com un “restaurant comprom\u00e8s” a conseq\u00fc\u00e8ncia del seu afany a treballar amb productes i productors locals, aix\u00ed com per adoptar pr\u00e0ctiques de contractaci\u00f3 que inclouen personal en situaci\u00f3 d’exclusi\u00f3 social.
Vam finalitzar el dia amb una vetllada amb 18 compradors a la nova terrassa de l’Hotel Madame R\u00eave, amb vistes panor\u00e0miques a tota la ciutat de Par\u00eds.<\/p>\n\n\n\n

Cada lloc va ser seleccionat per representar diversos aspectes de la nostra ciutat: eleg\u00e0ncia, innovaci\u00f3, cosmopolitisme, sostenibilitat, entreteniment, originalitat, atractiu, etc.
En definitiva, hem pogut comunicar que Barcelona \u00e9s una destinaci\u00f3 irresistible que compleix totes les expectatives per a reunions i incentius amb prove\u00efdors que comparteixen aquests valors.<\/p>\n\n\n\n

Un esdeveniment d’un sol dia, com el que hem dut a terme, ha demostrat ser particularment efica\u00e7 per establir vincles entre Barcelona i els seus prove\u00efdors al mercat MICE de Par\u00eds i Fran\u00e7a. Tot i que els nostres clients a Par\u00eds sempre han valorat la qualitat i el professionalisme dels esdeveniments del BCB m\u00e9s \u201celaborats\u201d per la seva originalitat, valor informatiu i l’atractiva imatge de marca de Barcelona, considerem que la inversi\u00f3 en un esdeveniment d’aquesta natura va proporcionar als nostres membres l\u2019oportunitat d\u2019establir un contacte proper amb el m\u00e0xim nombre possible de clients potencials, en un entorn m\u00e9s \u00edntim i directe.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Roadshow membres \u2013 Fran\u00e7a<\/strong>
11-15 setembre, Lille, Lyon i Marseille
Acompanyats de 8 dels nostres membres, vam tenir el privilegi de reunir-nos amb diverses de les ag\u00e8ncies MICE m\u00e9s importants de cada ciutat. Va ser una oportunitat incre\u00efble per enfortir lla\u00e7os, compartir idees innovadores i promoure el nostre bell dest\u00ed com el lloc perfecte per a esdeveniments i reunions de classe mundial.
Un agra\u00efment especial als nostres membres pel seu suport constant i a les ag\u00e8ncies MICE que ens van rebre amb entusiasme a Fran\u00e7a.<\/p>\n\n\n\n

Per a m\u00e9s informaci\u00f3:<\/strong> Cecile Dorian \u2013 cdorian@barcelonaturisme.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Accions al mercat franc\u00e8s<\/p>\n","protected":false},"author":3,"featured_media":4465,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"capcalera":[],"class_list":["post-4452","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-accions-promocionals"],"acf":[],"yoast_head":"\nConnexi\u00f3 Barcelona \u2013 Fran\u00e7a - Barcelona Convention Bureau<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bcbnews.barcelonaturisme.com\/?p=4452\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Connexi\u00f3 Barcelona \u2013 Fran\u00e7a - Barcelona Convention Bureau\" \/>\n<meta property=\"og:description\" content=\"Accions al mercat franc\u00e8s\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bcbnews.barcelonaturisme.com\/?p=4452\" \/>\n<meta property=\"og:site_name\" content=\"Barcelona Convention Bureau\" \/>\n<meta property=\"article:published_time\" content=\"2023-09-29T09:36:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-02T07:39:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/bcbnews.barcelonaturisme.com\/wp-content\/uploads\/2023\/09\/Sin-titulo-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"768\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"mcolomer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"mcolomer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/bcbnews.barcelonaturisme.com\/?p=4452#article\",\"isPartOf\":{\"@id\":\"https:\/\/bcbnews.barcelonaturisme.com\/?p=4452\"},\"author\":{\"name\":\"mcolomer\",\"@id\":\"https:\/\/bcbnews.barcelonaturisme.com\/#\/schema\/person\/3fc6b66859de7d1dd2e84afaba046551\"},\"headline\":\"Connexi\u00f3 Barcelona \u2013 Fran\u00e7a\",\"datePublished\":\"2023-09-29T09:36:17+00:00\",\"dateModified\":\"2023-10-02T07:39:25+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/bcbnews.barcelonaturisme.com\/?p=4452\"},\"wordCount\":811,\"publisher\":{\"@id\":\"https:\/\/bcbnews.barcelonaturisme.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/bcbnews.barcelonaturisme.com\/?p=4452#primaryimage\"},\"thumbnailUrl\":\"https:\/\/bcbnews.barcelonaturisme.com\/wp-content\/uploads\/2023\/09\/Sin-titulo-2.jpg\",\"articleSection\":[\"Accions Promocionals\"],\"inLanguage\":\"ca\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/bcbnews.barcelonaturisme.com\/?p=4452\",\"url\":\"https:\/\/bcbnews.barcelonaturisme.com\/?p=4452\",\"name\":\"Connexi\u00f3 Barcelona \u2013 Fran\u00e7a - 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