{"id":6703,"date":"2025-06-02T15:06:00","date_gmt":"2025-06-02T13:06:00","guid":{"rendered":"https:\/\/bcbnews.barcelonaturisme.com\/?p=6703"},"modified":"2025-06-02T15:08:10","modified_gmt":"2025-06-02T13:08:10","slug":"icca-destination-marketing-international-business-workshop","status":"publish","type":"post","link":"https:\/\/bcbnews.barcelonaturisme.com\/?p=6703&lang=es","title":{"rendered":"ICCA Destination Marketing International Business Workshop"},"content":{"rendered":"\n<p class=\"has-medium-font-size\"><strong>Foco en congresos europeos<\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"575\" height=\"337\" data-id=\"6698\" src=\"https:\/\/bcbnews.barcelonaturisme.com\/wp-content\/uploads\/2025\/06\/ICCA-Reykiavic_1.jpg\" alt=\"\" class=\"wp-image-6698\" srcset=\"https:\/\/bcbnews.barcelonaturisme.com\/wp-content\/uploads\/2025\/06\/ICCA-Reykiavic_1.jpg 575w, https:\/\/bcbnews.barcelonaturisme.com\/wp-content\/uploads\/2025\/06\/ICCA-Reykiavic_1-300x176.jpg 300w\" sizes=\"(max-width: 575px) 100vw, 575px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"575\" height=\"337\" data-id=\"6700\" src=\"https:\/\/bcbnews.barcelonaturisme.com\/wp-content\/uploads\/2025\/06\/ICCA-Reykiavic_2.jpg\" alt=\"\" class=\"wp-image-6700\" srcset=\"https:\/\/bcbnews.barcelonaturisme.com\/wp-content\/uploads\/2025\/06\/ICCA-Reykiavic_2.jpg 575w, https:\/\/bcbnews.barcelonaturisme.com\/wp-content\/uploads\/2025\/06\/ICCA-Reykiavic_2-300x176.jpg 300w\" sizes=\"(max-width: 575px) 100vw, 575px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>3-5 de abril, Reykiavik<\/p>\n\n\n\n<p>Del 3 al 5 de abril de 2025 participamos en el <strong>ICCA Business Workshop \u2013 European Destination Marketing Sector<\/strong>, celebrado en Reikiavik (Islandia), un encuentro exclusivo que re\u00fane a destinos europeos, miembros de ICCA, y asociaciones que celebran congresos rotatorios en Europa.<\/p>\n\n\n\n<p>Durante el workshop mantuvimos <strong>13 reuniones one-to-one con asociaciones<\/strong> que organizan congresos europeos de tama\u00f1o medio (hasta 800 delegados), con rotaci\u00f3n europea y una clara voluntad de colaborar con ciudades como Barcelona.<\/p>\n\n\n\n<p>Adem\u00e1s de las reuniones, participamos en el foro \u201c<strong>Partnering for Success<\/strong>\u201d, donde, junto al resto de asistentes al workshop, se compartieron buenas pr\u00e1cticas y estrategias para afrontar la incertidumbre en la captaci\u00f3n de congresos.<\/p>\n\n\n\n<p><strong>M\u00e1s informaci\u00f3n:<\/strong> Anna Bueno \u2013 <a href=\"mailto:abueno@barcelonaturisme.com\">abueno@barcelonaturisme.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Foco en congresos europeos<\/p>\n","protected":false},"author":3,"featured_media":6697,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"capcalera":[],"class_list":["post-6703","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-congresos"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3 - 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